Our
Mission Statement

We recognize the independent agent as our customer. We will continue to seek out and offer the best products for your clients and the highest compensation for you. We will constantly strive to improve services and respond to your needs utilizing the latest in technology. We will offer numerous value-added benefits, and include extensive training through personal contact, to build relationships that will last a lifetime.


NIDA
Marketing's

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A referral is the best compliment NIDA can receive. Agents will be rewarded for every referral made to potential clients.
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E & O Insurance

Free Errors and Omissions Policy

When you are contracted with NIDA Marketing Group, You have $1,000,000 in E&O Protection!

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8441 Wayzata Blvd., Suite 360 Minneapolis, MN 55426 • © NIDA MARKETING GROUP.
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NIDA Marketing since 1957

David Aronson, a forward-thinking life insurance agent and aviation buff formed NIDA Marketing in 1957. He believed the future of the life industry would be structured more around independent brokers and agents and less around in-house agents and regional offices dotting the landscape. It took nearly 20 years for the business to catch up to his vision and in the 1970s the face of the industry changed widespread, exactly as he had seen it would. It was at that time that Michael Hrdlicka became Aronson’s partner. Together, they continued to build relationships with individual producers and top level carriers. One after another, insurance company branch offices from Maine to New Mexico, from Alabama to Alaska, closed their doors. This created an agent community that enjoyed independence, but demanded professionalism from its brokers, marketers and carriers.In 1984, as NIDA was completing the first phase of its exceptional growth period, Aronson was killed when the experimental aircraft he had built crashed en route to a Florida air show. In the years since, Hrdlicka and his associates have built NIDA Marketing into one of the top 50 insurance marketing companies in the nation. We feel the key to our success comes from the continued excellence of our producers and the forward thinking of our carries.


Mike Hrdlicka /
President and CEO

Mike Hrdlicka is a proud veteran of the U.S. Army and a committed businessman who believes strongly in the constant and proud service of others. Whether helping veterans of all ages have their service recognized or taking care of the national agent community Mike takes pride in helping people succeed and working for the benefit of others even when it takes going against the stream. As one of the first visionaries to sense the changes that would come to the insurance industry in the 1970s and 1980s, along with his partner David Aronson, Mike helped blaze a new trail with the kinds of products and services that have become industry standards. Together they headed NIDA in the direction of serving as a broker interfacing between independent agents/agencies and insurance carriers. Since Aronson tragically lost his life in 1985 Hrdlicka has carried on building the kind of team and proud business that is dedicated to outstanding service. NIDA Marketing now ranks as one of the nation’s premiere insurance marketing entities.

Judd England / Executive Vice President

Judd has been in the Insurance business for nearly forty years starting as an agent and participating in almost every position between there and his current status as Executive Vice President. He has incredible enthusiasm for helping agents chart a course to success in building their own business because he knows from first hand experience what that road is like. He considers the success of his agents as his own, takes great pride in helping people grow their business, and enjoys the little everyday triumphs as much as the big. After forty years in the business Judd's optimism and excitement for the job has never been higher.

Tom O'Brien / Executive Vice President

Tom O’Brien has worked in the life insurance industry for more than thirty years and has enjoyed a wide range of experiences over those three decades. He brings to the table long-term relationships with Sun Life Financial, AEGON, and Prudential. Working in positions from independent agent to home office to executive management Tom is dedicated to great service and a philosophy of uncompromising support for his reps. He believes in the motto “you can get into this business, but you’ll only be successful when the business gets into you.” Tom has enjoyed a long established relationship with NIDA Marketing and became a member of the team in 2007. He has helped establish key contracts to launch NIDA’s new annuities division and is a driving force of growth for NIDA.

Kate Murray / Vice President of National Marketing

Kate Chapman's diligent work as NIDA Marketing’s Vice President of National Marketing is a cornerstone of our five-star commitment to service. Kate, simply put, loves the profession and the challenges of marketing. She shares her co-workers’ enthusiasm for the fast-paced NIDA environment. Kate describes herself as goal oriented and the success of the company in recent years has allowed her to achieve and surpass even the highest professional goals. She thinks of her job as endless opportunity for success and NIDA has allowed Kate to be in control of her own destiny a quality she believes extends not just to the company's staff but its agents as well. 

Jeff Stanek / Marketing Director

Jeff has solidified his reputation for outstanding commitment to our national agent community by remaining highly motivated and passionate for his work. His philosophy is that helping agents improve their own business with quick turnaround and dependable solutions is the best way to improve NIDA’s position in a complex market. He believes in the mission and mandate of NIDA, and views the work as Marketing Director as an incredible opportunity with a company that lives up to its reputation for outstanding service.

Mike Sanders / Office Manager

Mike is a driving force behind NIDA Marketing’s enduring efforts to lead as a service-oriented, efficient, and professional organization. In the role of Office Manager Mike has streamlined internal processes to ensure that everyone within our organization is operating effectively in full support of our agent community. While agents do not always get the direct benefit of Mike’s positive influence they enjoy the benefits of his hard work with quick turn-around times and dependable results every day. 

Julie Shook / Marketing Director

Julie comes from a strong sales and customer service background featuring over a decade spent in real estate and another decade as a team-leader at Medtronic. Her extensive sales and service background and value on creating relationships make Julie a perfect fit for both NIDA's growth culture and its dedication to serving the agent community. She takes pride in her position as a NIDA Marketing Director and is engaged in the daily quest to provide exceptional support and service to agents. In a global economy where personal service too often is put on the back burner Julie believes in the value of personal one-on-one service.

Doris Stalboerger / Executive Accountant

Doris Stalboerger has been NIDA’s bookkeeper for more than 22 years. She came to NIDA in 1987 in response to a classified advertisement after hard times had overcome her previous employer, a small electronics firm. She began as a part-time employee at NIDA and almost immediately was invited to expand her role to full-time. Her dedication to honest accounting serves NIDA well as creating an outstanding example of corporate responsibility.

Lou Severino / Marketing Director

Lou brings a hard hitting marketing analysis and implementation capability to NIDA Marketing. With over 40 years in computers, beginning with mainframes in Europe in the 60’s to today’s technical marvels, he is a technologist with an ever vigilant eye on new marketing trends. Lou has started several companies and turned a few around while running his own computer networking consulting business since 1988. He graduated from high school in Germany and attended the University of Munich studying electrical engineering while servicing mainframe computers. He is a rare find in combining marketing savvy with technical vision.

Sue Gleason / Agent Service Representative

Sue joined NIDA in September of 2009, bringing with her an unwavering dedication to her duties as an Agent Service Representative in support of our national agent community and our hard working Marketing Directors. She is diligent and unwavering from tasks once set upon them and her reliability as a source of support is just one of the numerous qualities that have quickly distinguished her as part of NIDA’s ongoing commitment to five star service.